Evolution Shift
A Future Look at Today
Marshall McLuhan
November 4th, 2019

The First Internet Age Impeachment Trial

“The Medium is the Message”  – Marshall McLuhan It is fair to say that Dr. McLuhan is the greatest philosopher about media that has ever lived.  He wrote in the mid-20th Century and basically influenced how the world thought about Television. “The Global Village” was created by electronic media.  All his commentary on this subject […]

 

 

September 20th, 2016

Crew Help Requested!

In the more than 10 years I have been writing this blog, I have never asked for a favor, nor really promoted anything as that is not what this column is or should be about. That said, I am asking for a favor, and an immediate one at that. Six months ago I co-founded a […]

 

 

July 5th, 2016

Alvin Toffler

If not for Alvin Toffler I wouldn’t be a futurist. It was reading Toffler, along with Marshall McLuhan, R. Buckminster Fuller and a lot of science fiction in my early twenties that gave me the basis for thinking that there was some profession about the future to be had. “Future Shock” was Toffler’s biggest book […]

 

 

May 9th, 2016

Crew Consciousness

“There are no passengers on spaceship earth.  We are all crew” – Marshall McLuhan In my prior column, I wrote about R. Buckminster’s forecast from the late 1960s that. in several decades, humanity would reach a fork in the road, utopia or oblivion. In the two years that it took to research and write “This […]

 

 

April 26th, 2016

This Spaceship Earth

I have often been asked how I became a futurist. A part of the answer is that, starting in my 20s, I read the three people who, in my mind, were the greatest futurists of the last third of the 20th century: Alvin Toffler, R. Buckminster Fuller and Marshall McLuhan. Toffler wrote about “Future Shock” […]

 

 

November 12th, 2014

Brand Shift: The Future of Brands and Marketing

We have entered one of the most transformative, disruptive times in the history of brands and marketing. The ever-accelerating rate of change in almost every aspect of communications, technology, media, social change and connectivity has left brand marketers struggling just to stay current. It is this reality that led me to collaborate with brand and […]

 

 

October 4th, 2012

Burning Man 2012 – Part Two

In my last column, I wrote about attending Burning Man for the first time here in 2012.  I included lots of links that I highly recommend you click on if you have not yet done so as they will provide a basic understanding of and the beauty of Burning Man.  At the end of that […]

 

 

April 17th, 2012

No Longer a Day but an Age

Earth Day is coming.  April 22 to be exact.  How I know is my email inbox.  Every day for the past few weeks I get pitches to write about some company’s new eco product.  The words LEED certified, Eco, Green, Recycled, Renewable have become an endless blur in the subject line of in-bound emails.  This […]

 

 

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David Houle has been called “the CEOs futurist, having spoken to or advised more than 4,000 CEOs in the last 15 years.

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