NOTE: 11 years ago I wrote the column below. I did it because I was getting pitched about Earth Day ideas I should write about. As in people wanted to tout what they were going to do for Earth Day. I simply lost it. Don’t talk to me about Earth Day, Earth Month, Earth Year […]
[Note to readers: I am deep in writing a trilogy of eBooks with a tight deadline. So I have decided to bring back some columns from the past, that many recent new subscribers might not have seen. Since I am a futurist, I am called upon to make forecasts. My firm commitment is to be […]
“Houston, we have a problem” – James Lovell, Apollo 13 “Work the problem people, work the problem” Gene Krause, Mission Control Apollo 13 Hurricane Harvey was a huge disaster. More than 60 people lost their lives. There is and will be hundreds of billions of dollars in damages and lost business. My deepest sympathies […]
In two recent columns, here and here, I wrote about two of the three consumer economic trends that are and will dramatically change consumer and buyer behavior well into the 2020s. In this column I address the third major consumer economic trend, moving from an ownership to a rental society. This trend as with the […]
Since 2010 I have been speaking about what I see as three new consumer economic trends that will alter consumer behavior in the developed countries of the world. A number of aligning forces are significantly increasing the influence and impact of these three trends. In a recent column here, I wrote about Conscious Capitalism, one […]
In a recent column I listed the Five Contexts of the Shift Age. As stated there, while the true cliché of the Information Age was “content is king” the true cliché of the Shift Age is “context is king”. We live in an increasingly contextual world. The context in which we receive or consume information […]