We are all aware of the current inflation situation. The financial press has spent months wondering if the inflation we are experiencing is short-term or a more insidious longer-term trend. I have been, and still am, of the opinion that it is short-term and will ease in 2022, significantly. We are in a perfect […]
[Note to readers: I am deep in writing a trilogy of eBooks with a tight deadline. So I have decided to bring back some columns from the past, that many recent new subscribers might not have seen. Since I am a futurist, I am called upon to make forecasts. My firm commitment is to be […]
[This column was first published in the Shift Age Newsletter #27 ] This is the third and final of columns that look at the forecasts I have made relative to things that might happen through 2013. As pointed out in the first two columns, the real purpose is to analyze why forecasts were correct and […]
This is the second of three columns where I look at all the forecasts I have made about things that might happen through the end of 2013. As I wrote in the first column here this is not an exercise in self-congratulation. It is an opportunity to look back not just on forecast accuracy but […]
In the last column here, I pointed out that a number of my Shift Age forecasts have come true. I wrote about several of them and how I get an odd sense of déjà vu when these forecasts become reality. In this and coming columns, I will revisit them – not to gloat, but to […]
As a futurist, part of what I do is to present the future to audiences and readers around the world. Presenting a vision of the future, making predictions and developing forecasts is what a futurist does. Regular readers of this column know that since last September I have presented you with a number of economic […]
The Great Recession of 2008-2010/11 is going to be a very tough time economically. As I wrote in my Forecast for 2009, this economic collapse brings four words to mind. The first word is contraction, which is the standard way to view a recession. Economic activity contracts and we are in a recession, economic expansion […]
We have all lived through a lifetime of technology changing the media and content landscape. Satellites allowed cable television and later satellite television to erode and then eviscerate the traditional broadcast network business model. Then the analog to digital transition eliminated the physicality of the product in the music industry. Then the universal, immediate and […]
The current media and advertising recession will be more severe and more transformative than any one of the last 80 years. This will be a time when it won’t be just about how far down ad spending goes, but also about what media entities and even business sectors will survive. Historically, advertising recessions have been […]
It is clear that one of the reasons that Barack Obama won the Presidency is his campaign utilized the Internet in all aspects and in new ways. The Obama campaign of 2008 introduced and defined success with this latest transformative medium. The campaign’s use of all aspects of interactivity will be the definition and measurement […]
